Department store John Lewis have just announced details of their biggest ever campaign (we’re talking £1.5m, according to Drapers). Launching on September 15, the advertising campaign is set to take John Lewis in a much more fashion forward direction with supermodel Karen Elson leading the way as the new face of the brand. Elson is seen here in an editorial for this month’s Vogue.
Posted in: Fashion news.
Tags: John Lewis, Karen Elson.
